Words that soothe brains – and boost bottom lines.

You have something brilliant to offer. Let’s help the right people find it, with creative copy that respects emotions. This is marketing’s new heyday, and it feels quite lovely.

writewells - copywriter for hire
FOR BRANDS THAT REFUSE TO SHOUT

If you want high-pressure, hype-driven sales hacks, I’m not the copywriter for you.

But if you want emotionally safe, consent-led messaging you can trust to do your work justice, you’re in the right place.

Sell with safety, not stress

Articulate how good you are, without feeling pressure to squeeze into fake-sounding formulas.

Rise above bot-written copy

AI pulls from the web, not within you. It’s literally designed to be average. And you’re not average.

Resonate with your people

Stop convincing and start connecting with clients who feel safe, inspired, and relieved to find you.

Make your budget go further

With a messaging system that pulls its weight, you can put your energy into your talents.

HOW I HELP

I’m Nina copywriter, content writer & messaging strategist for curious, creative business owners.

I help catch your ‘butterfly’ thoughts – those fleeting ideas that usually escape – and solidify them into words that articulate your superpowers.

Blending storytelling, science, and some well-applied weirdness, I make sure your unique value reaches the people it needs to, with the weight it deserves.

Now then, does this sound like you?

  • You can’t seem to put all the ideas in your head into words that land
  • You attract clients who undervalue you (or don’t show up at all)
  • You’re draining your spark just to stay visible on the internet
  • You lose out to louder voices (even those you don’t respect)
  • Your site and socials sound like someone else, not your best self
  • You want to sell, but marketing feels stressful and even unsafe

You’re not alone, you’re not falling behind, and you’re not the problem. Here’s what is:

As creative founders, we’re full of ideas. But we’ve been sold noise. The myth that if we post more, shout harder, or manufacture urgency, people will buy. But that’s not how trust is built.

Long-term growth isn’t built on pressure, and people can’t think properly, or choose freely, in fight-or-flight mode. They need space, clarity, and control over their decisions. So do you.

You don’t need a louder voice. You just need a message that’s unmistakably yours, quietly powered by a strategy that meets people where they are – and still moves them.

Trusted by…

marketing that meetS you where you are

Say the right thing, to the right people, at the right time.

Copy audits

If your messaging feels more like a megaphone than a magnet, let’s quiet the noise, listen deeply, and find your way forward – with clarity, not cortisol.

Website copywriting

Vibes alone do not a good website make. The right words can make your site a place where people feel seen, and genuinely want to buy.

Email nurturing

Make every message count, with meaningful, useful email sequences that calm the nervous system, nurture trust, and gently invite action.

SEO content writing

Raise your rankings and your reputation. As a content writer for SEO that’s both search-savvy and soulful, I craft content for real people, not just Google.

Social media marketing

Socials don’t have to be a stressor. I help you turn them into a steady, strategic system that attracts people who align with your work, values, and vision.

Brand communication plans

Unearth what’s unmistakably yours – your voice, values, and vision – and shape it into a plan that speaks directly to those who need to hear it.

I’ll let my clients tell you the rest…

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Your voice reads so natural and completely speaks to our audience. The moment we launched, our sales were out the roof. And you helped us start it all. THANK YOU amazing Nina, for helping me make this dream possible.
Mikael Söderlindh
Mikael Söderlindh
Founder + CEO, DRMLND
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Nina = the copywriting QUEEN. She’s a dream to work with and put my jumbled-up notes into strong voice for my business. She’s super creative, quick to respond and a lovely human… I’m so happy I found her!
Jennifer Gaughan
Founder, Studio 27eleven
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Omg Nina 😍 I’m in awe of what you’ve achieved with this copy. You’ve immersed yourself and empathised in a way that uplifts people. I’ve read it so many times and had all the emotions: happy, empowered, hopeful… I believe this is what this brand represents.
Betse Coker
Founder, The Washday Co
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You’ll find Nina as much fun to work with as you could possibly expect and you’ll be drawn to her – she’s warm, funny, open-minded, and a supremely good writer. As a business wanting to nail your voice so future clients fall more in love with you, you need Nina on your team!
Ruth Hoskins
Founder, RuthHoskins.com

Selling feels simple when your message is aligned.

Let’s make marketing the easiest part of your job – so you can build, rest, or dream bigger – with copy and content that feels as good to share as it does to receive.